amplifyOMS gives hearing practices configurable lead capture forms that plug directly into scheduling workflows. Practices can deploy audiology lead capture forms on their websites, landing pages, and marketing funnels, then route those leads into consistent intake and booking processes without relying on manual data entry.

Configurable Website Leadforms for Practices

amplifyOMS provides website leadforms for practices that can be embedded on new or existing sites using a simple script. This keeps the practice’s current web presence in place while standardizing how new inquiries are captured and routed.

Each form is managed centrally in amplifyOMS, so operations teams can define what data is required, where leads are sent, and how they appear inside the platform. Updates to the form configuration are automatically reflected wherever the form is embedded, eliminating version control issues across multiple pages or domains.

Custom Lead Form Fields Aligned to Practice Workflows

Lead capture in amplifyOMS is built around custom lead form fields that match how hearing practices actually operate. Instead of generic contact forms, practices can specify exactly which fields are needed to support their intake and scheduling workflows.

• Define required and optional fields for each form

• Capture data needed for insurance, referral, or internal routing

• Standardize naming and structure of collected information

This approach reduces incomplete inquiries and prevents front-desk staff from chasing missing information. Leads arrive in amplifyOMS with the fields needed to route them correctly, schedule efficiently, and maintain consistent records across locations and providers.

Lead Form Embed for Clinics and Multi-Site Groups

amplifyOMS supports a flexible lead form embed for clinics operating as single sites or multi-location groups. Practices can deploy:

• Location-specific forms that route leads to the correct office or team

• Service-specific forms tailored to different appointment types

• Campaign-specific forms aligned with individual marketing initiatives

Because all forms are centrally defined in amplifyOMS, operations leaders can enforce standardized data capture while still allowing for local or campaign-level variations. This maintains control and consistency across a distributed clinic network.

Lead Form Conversion Tracking and Analytics

amplifyOMS supports lead form conversion tracking so practices can evaluate which channels and pages generate schedule-ready inquiries. Leads captured through embedded forms are recorded with source and form-level context, making it possible to measure performance by:

• Form type (e.g., general inquiry vs. specific campaign)

• Traffic source or marketing channel

• Location or service line

With consistent data flowing into amplifyOMS, practices can identify which forms are producing high-quality leads and adjust marketing budgets, landing pages, or workflows accordingly.

Facebook Pixel Leadforms and Attribution

For practices investing in paid social, amplifyOMS supports Facebook Pixel leadforms by allowing web teams to connect lead submissions to Meta’s tracking and attribution tools. When configured appropriately, form fills can be treated as conversion events for Facebook/Meta campaigns.

This allows practices to:

• Measure how paid social ads contribute to form-based inquiries

• Optimize campaigns based on real lead submissions rather than clicks

• Align ad spend with forms that consistently generate bookable leads

The connection between amplifyOMS lead capture and Facebook Pixel is designed around clean, structured event data, so marketing and operations both work from the same source of truth.

Operational Consistency From Lead to Scheduled Appointment

Lead capture forms for hearing practices only create value if they connect reliably to scheduling and intake. amplifyOMS is structured so that every captured lead enters a consistent workflow, with standardized fields and routing logic guiding what happens next.

By using audiology lead capture forms that are configured inside the same platform that manages scheduling and operations, practices reduce missed inquiries, enforce intake standards, and gain clearer visibility into which channels produce patients who actually schedule. This system-level approach makes lead capture forms for hearing practices an integrated part of day-to-day operations rather than a disconnected marketing asset.